A website without marketing gets lost in cyberspace because seeking success for any project without the use of well thought marketing strategy is like trying to navigate a ship in bad weather, while under torpedo attack, and with neither a compass nor a clear idea of where you are going.
Adwords ads connect businesses with new customers at the precise moment when they are looking for your products or services. The Google Network reaches more than 80% of internet users.
Key Areas of Focus
We specialise in generating more sales at a much lower spend for our clients than other PPC Companies. All of our team members are certified Paid Search Specialists providing the very best in depth analysis, testing, marketing, management and optimisation of your paid search campaigns.
Our Paid Search Services include but are not limited to:
Building quality score and keyword foundation
Impression share
Impression share
URL branding
Budget flexibility
General ad messaging
Google campaign segmentation
Maximize on page positioning by Conversion
Revenue tracking and ad testing
Driving qualified traffic
Overbidding strategies (when needed)
Content targeting
Landing page targeting/effectiveness
Holistic view of on-site behaviour
Expanded engine coverage
Display URL testing
Reduced Cost per Click
Branding campaigns
Dynamic keyword insertion
Day parting : determine when your target market is searching and focus budget there
Fully expanded keyword list to include: long tail terms, negative keywords, misspellings, buzz words, competitors, and product codes
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